Sign Up for Free Products
Free Coupons, Group Rewards, and BallotBux Credits
The BallotBux Solution
Mobile Apps and Internet Forums
The Advertising Market
Solution: Go to Market
The People: Staff and Crowdsourcing, Crowd Funding
1. The Advertising Market
The global advertising market was $498 billion in 2012. The US remains the largest market with $152 billion. Japan, China, Germany and the UK complete the top five. Print advertising hit their lowest mark in 60 years in 2011 and has been in the past- 129 times higher than those for mobile.
Television will benefit from the “quadrennial” events of 2012. It will grow by 5.2% and remains the number one media globally. Internet advertising will grow by 13.5% to nearly $100 billion. Internet becomes the second biggest media, outgrowing newspapers and reaching a 20.3% global market share.
According Giga and consultants from Gartner, the mobile market will grow to over a trillion dollars within the next decade and maybe sooner, exploding by 2015.
5 Big trends for the mobile advertising market
The mobile advertising segment is like a radio active zone with implosion potential for social networking icons. A mobile app arena has been farmed through underdeveloped open gardens by both Facebook and, to a lesser extent, Google. Google and Facebook users will access products and services more via mobile devices with less hits to their internet sites. Falling ad revenues are inevitable if the current mode of mobile advertising is used. The size of popular mobile device screen has been a major concern.
Google’s CEO Larry Page claimed a $2.5 billion run rate for mobile ads in 2012, which appears to give the company more than 100% of the global market. However, even that's not enough for investors, who fret that Google's cost-per-click keeps falling as mobile ads become more prominent.
Mark Zuckerberg at Facebook, meanwhile, has only offered unsatisfactory user experience reviewed mobile advertising. During the company's second-quarter earnings call with analysts, the company claimed it was making about $500,000 a day off its mobile ads, which would amount to $182.5 million over the course of a year. A paltry amount for a growing global billion member social network.
According to the brick and mortar ad market, “Mobile is an exciting, fast-growing category, but it’s still a very small piece of the overall ad pie,” eMarketer says. “Mobile advertising accounted for less than 1% of total ad spending worldwide last year—and it will be a long time before it challenges other mainstay global advertising channels like TV, print and internet ads.” Mobile, however is a sleeping giant.
Mobile, despite rapid growth, accounts for just 1% of total ad spending worldwide.
The mobile advertising market in Asia-Pacific remains far bigger than in Europe.
Mobile advertising, though just 2.3% of total ad spending in the UK, is expected to take a record share by 2016, reaching 11% of total ad spending. Therefore a 10x in mobile spending is quickly on the global horizon.
2. The Pain
The current global economic crisis has resulted in decreased sales, higher operating costs and a deflated bottom line for many industries. Companies have announced record-breaking quarterly declines in profit. As a result, executives have compensated for these losses by cutting operating costs, including advertising.
A recent Pew Research survey found that 55 percent of the U.S. labor force has experienced either unemployment, a pay decrease, a reduction in hours or an involuntary move to part-time work since the recession began.
According to most in management, the optimal solution is to cut costs. The result has been a shrinking of the global economy. However, this may be an opportune time to invest in operational measures that will not only drive down costs in the short-term but also provide organizations with a strong competitive advantage as economic conditions improve.
Adrian Slywotzky, managing director with consulting firm Oliver Wyman, states that “A recession is a priceless opportunity to improve your position relative to your competitors. It’s extremely important because it builds a stronger relationship with the customer for the post-recession period.”
Growing pains around the globe
A major issue in these economic times has been the lack of access to capital. Financial institutions have been tightening their lending policies, and as a consequence organizations experience significant difficulty attaining the funds required to finance operations. There has been a lack of capital required to purchase vital assets, and fund research and development. The lack of liquidity has been disastrous.
“A scenario of economic uncertainty and tightened credit availability, amid rising costs for energy and other commodities, is not a conducive environment for business investment,” says Chief economist of the trade group Manufacturers Alliance, Daniel J. Meckstroth.
With the onset of ObamaCare insurance, the US market will go further into deeper recession. The Congressional Budget Office (CBO) estimated that the “ObamaCare” provisions to expand health insurance coverage will cost about $1.165 trillion over the next ten years, after taking into consideration $455 billion worth of penalty payments, taxes, and other effects on tax revenue and outlays. The result is shorting monthly wages of the common worker by $200-$500 to cover for mandated health insurance.
With the 2012 election ending their hopes for a reprieve from President Obama's sweeping health-care reform law, a number of business owners across the US are threatening to lay off workers, slash employee hours, or add surcharges to their services, citing higher costs of doing business once all the provisions of "Obamacare" kick in.
3. Solution: Go to Market
BallotBux Mobile Apps Forums
Organizations will have the opportunity to invest in BallotBux Mobile Apps Forums: Operational measures that will not only drive down costs in the short-term but also provide organizations with a strong competitive advantage as economic conditions improve.
Advertising through viral center of influence is more effective than television, print, internet display ads, or newspaper and journal ads. The impact of word of mouth is the key to sustainable business. Rewarding key center of influences online via BallotBux Mobile apps Forums is the ultimate high speed viral spread of branding. When one sees a good Spielberg movie and tells five people and then they tell five and so on, the viral spread of the news of a good movie geometrically grows in the brick and mortar setting without rewards, and without online communications.
Introduce texting, internet email, and voice through mobile smartphone telecommunications and the process accelerates to the speed of thought. Rewarding crowds with free products, coupons, and loyalty points would drive the entire model. Adjusting the rewards according to demographics would allow the gravity of center of influences come to play utilizing existing social networks. Hence, Facebook, Linkedin, and Twitter become the hub for the center of influences to reach through the six degrees of separation to every person globally. Converting the popular mobile device into a point of sale within the BallotBux Mobile App Forum would monetize the social network. With the BallotBux model, not only will there be a viral spread of the news of a good movie, but there would be a chance in the Forum to purchase tickets to the show and be rewarded for the transaction.
Crowdsourcing vs. Crowd Funding
The BallotBux Forum is the intersection of Crowdsourcing and Crowd Funding
Crowdsourcing is the reward system to convert random populations to work on specific tasks. Crowd funding is utilizing the same social networks to promote specific brands and organizations. With 7 billion people donating a dollar each in crowd funding, the result is $7 billion dollars raised. Therefore, the BallotBux Mobile App Forum is a crowdsource and crowd funding model that rewards center of influences to create a desired outcome to enhance the viability of a brand. Funding issues can be resolved through angel and crowd funding through the BallotBux platform.
The Roman Forum
1. the marketplace or public square of an ancient Roman city, the center of judicial
and business affairs and a place of assembly for the people.
2. a court or tribunal: the forum of public opinion.
3. an assembly, meeting place, television program, etc., for the discussion of
questions of public interest.
4. the Forum, the forum in the ancient city of Rome.
A forum (Latin, "place outdoors", plural fora; English plural forums or fora) was a public square in a Roman municipium, or any civitas, reserved primarily for the vending of goods; i.e., a marketplace. In addition to its standard function as a marketplace, a forum was a gathering place of great social significance, and often the scene of diverse activities, including political discussions and debates, rendezvous, meetings, et cetera. In that case it supplemented the function of a conciliabulum. At election times, candidates would use the steps of the temples in the forum to make their election speeches, and would expect their clients to come to support them.
The open out cry pits of the New York Stock Exchange and Chicago Mercantile are the ultimate forums in global trading of stock and commodities.
BallotBux is voting ballots for "Bux" or dollars as rewards in the modern Mobile App Forum.
Go to Market
Therefore, setting up a BallotBux Mobile App Forum is the go to market solution for organizations to virally advertise their brand at a fraction of cost of a 30 second $4 million Superbowl ad. BallotBux reaches the desired audience through various existing forums and social networks via engaging real time interaction creating a powerful word of mouth referral that only can be gained through social networking. Studies show that an average individual spends 6.5x time on social networks versus search engine use.
Testimonials of a close friend or family member who have experienced the brand in the setting of a live forum is much more compelling than any television, print, or internet display advertising. The word on Twitter from a center of influence as Michael Jordon within the same BallotBux model would sell millions of pairs of Adidas shoes instantly. In the BallotBux Forum, Michael Jordon would be rewarded at the level of his demographics with net jets coupons, and the buyers of Adidas shoes would get discounts through demographically adjusted coupons that would price the item below Amazon or Walmart. The higher one’s demographic rank, the steeper the discount of coupons as rewards. There would be product placement to high demographic individuals as there are in Hollywood movies: free products for the highly visible centers of influence. Demographically lower individuals would still get incredible discount coupons through quick surveys to manufactures creating a monthly savings between the $200-$500 lost from ObamaCare.
The cost to merchants for an entire year of the BallotBux App Forum advertising model is $30k. A display ad on the BallotBux platform would run $10k a year. Hence, to spend less than $50k to potentially double sales within 6 months would be a phenomenon in the advertising world. Software companies have done exactly this within half a year and cut operating costs up to 80%. The Forum that launched the most powerful Roman Empire of antiquity represents a force that like a tidal wave is unstoppable when combined with the vote that created western civilization.
Rewarding an individual to vote on one’s passion and virally communicate the message is the the game changing medium.
INSTANT MARKET PRICE of Stock, Bond, Real Estate, Insurance, and any Bar Coded Item, OR EMAIL Scanned Picture of Asset for ANSWER of PRICE to Get Price and RECEIVE FREE an Instant Coupon Redeemable at Local Merchants.
BallotBux will Answer with Price and an Instant Coupon! Vote on the experience with three votes: The Preview, The Movie or Product, and Comparison of the Experience to get BallotBux Credits. Peak Experience Coupons are Rewards ONLY available from BallotBux.
Query for Anything
Connecting Premium Sites that are App Ready linked to Global Forums
The Personal App to drive innovation with Real Time Medical Records, Banking, and Resume to match with Merchants and Philanthropic organizations.
BallotBux will offer the latest innovative companies the ability to advertise on the social network and brand their product and services. BallotBux will start with top- tier technologies and set up a matrix that screens business models and accept only the ones that have a good fit with the current market in vertical platforms including: Health, Education, Entertainment, Technology, Travel, and Financials.
BallotBux becomes the latest showcase for technologies as a Sharper Image/BrookStone linking the e-commerce of ebay, Amazon, and social platforms of Linkedin, Facebook, and Twitter. Sourcing from popular platforms such as "Shark Tank", Kickstarter, Connect, and private equity show cases such as West Coast Wall Street and Millionaires Club; BallotBux becomes not only an incubator of the hottest ideas but the advertising and marketing vehicle to launch innovation. Utilizing crowdsourcing to validate ideas and crowd funding to capitalize entrepreneurs BallotBux becomes the go to brand for new ideas. BallotBux, as an app will be sourcing pre-foreclosure and pre-short sale real estate.
Utilizing the law of networking six degrees of separation, one can reach anyone in the world and be connected through social networks as Facebook, Linkedin, and Twitter. BallotBux Enterprise 2.0 is the key to Monetize the social network.
Rewarding BallotBux members with their favorite group events gaining survey data drive social marketing and ultimately, innovation. Crowd sourced data involving demographics of individual incomes, net worth, latest passion, and why a choice of product A versus B would be available on the BallotBux Platform. Each BallotBux member will have a weighted vote based upon their demographics and professional expertise. Hence, the BallotBux Platform is Web Apps linked to Forums that Monetize Social Networks.
Each company will have their own BallotBux produced Web App and Forum Platform separate from their original web site. The BallotBux Platform will collect data from BallotBux members through surveys and send the results to social networks and merchants creating a transparency on their forum. The survey data allows critical information to be disseminated to merchants and friends of the respondent of the survey. Short, concise surveys are developed by a combination of BallotBux and the merchant to increase crowd sourced awareness and develop brand loyalty. BallotBux Members can vote on and purchase any product or service in the BallotBux Forum Platform via credit card, Pay Pal, or BallotBux Credits and receive vouchers, discounts, and BallotBux Credits for Free Products for their input.
A secured and encrypted BallotBux cloud will shape the marketing of products and services globally. Local BallotBux Rewards through BallotBux Credits become the currency based on individual participation, unaffected by political and economic climate.
Ballotbux is a monetization model to match pictures from App users to merchants gathering crowd-sourcing votes to gain accurate market research demographics data as well as initiating e-commerce: Rewarding users with merchant coupons. Crowd-Sourced voting equates to polling whereby people are paid for voting with BallotBux Credits.
BallotBux Monetizes Survey Data
Enterprise Social Platform: Apps for Mobile Devices
Queries of a price of any item or service can be reported instantly on BallotBux. Any previously traded product or service that can be photographed can be priced on BallotBux’s Mobile App and price or valuation quoted by BallotBux. The proprietary BallotBux Econometric Pricing will price all assets on line with a single entry or address that results in identifying the asset valuation in seconds; simultaneously a local “Instant Coupon” associated with a “daily deal” would be offered in conjunction with the answer of the price of the asset. Free Products is the result!
The BallotBux Member request of price triggers a local “Instant Coupon” advertising whereupon a local merchant, service or product, along with the market price, and discounted coupon, related item price, is swiftly posted on the BallotBux mobile platform. There are no taxes in spending coupons!
Hence, BallotBux utilizes Crowd-Sourced Votes with Rewards to do Market Research and promote innovation in both philanthropic as well as commercial Social Networking Mobile Device Apps.
1. A merchant or manufacture gets instant feedback from voting customers: Market Research. High quality data.
2. Loyalty is rewarded by a series of coupons or vouchers from the same merchant: Free Products.
3. Votes are rewarded by BallotBux Credits to BallotBux members creating return clients.
A vertical market would be a pair of shoes or dress with a high mark up. With high margins one can monetize the social network platform and produce high quality data.
High quality data is the key to getting high returns in market research on the BallotBux mobile apps platform.
Phase I: 6 months- to produce Ballotbux Apps with voting data collection that monetizes through e-commerce via Amazon, Pay Pal, Visa and Mastercard resulting in a working downloadable App on popular mobile platforms. BallotBux Apps are able to take pictures of shoes, purses, and dresses and link them to merchant’s online stores and for fulfillment through UPS or Fed Ex. This App would be a strong vertical market platform allowing us to generate immediate revenues validating our test market effectively going after fashion merchandising and electronics.
Phase II: 12 months- to develop the Econometric Pricing model to be able to download a BallotBux App that will price a wide array of products or services with global search capabilities to price items through algorithms.
Wide Distribution Roll Out
Phase III: Develop a system where pictures taken by BallotBux App users on products in box stores will be linked to their camera codes to create a point-of-sale. Television adds photographed by BallotBux App users become linked to point-of-sale using popular mobile devices. The result would be to drive traffic to stores and become the point-of-sale application for all online products and services. Hence, pictures will identify the camera code and purchases can be made with BallotBux Rewards Credits creating a universal currency that could be utilized on any e-commerce platform including brick and mortar, on television, on web sites, widgets, or Apps. Merchant coupons will show up automaticly on BallotBux Mobile Apps before check out.
BallotBux has the proprietary market research intellectual property (IP) to do the crowdsourcing and data collection and the algorithms for the Econometrics Pricing model as well as experienced programers that can execute the App. Few programers in the world can actually do the work on the Econometric Pricing model to produce a functional App of this caliber.
BallotBux Credits: Unlimited amount of referrals as long as new members sign up and vote all 100 votes to receive 10 bonus votes per new referral.
BallotBux White Paper
BallotBux White Paper
Networking and Retail Marketing
Modern Development of Mass Merchandising
Price Margins Creating Global Dominance
Marketing commodities at the lowest price has produced two of the giants in the retail industry: Walmart and Amazon. Distribution is the key as each of the business models have developed their own unique methodology to deliver products to consumers in an efficient way at a price lower than their competition.
Sam Walton of Bentonville, Arkansas started the brick and mortar Walmart NYSE (WMT) in 1962 with a military trajectory software platfom that formulates target prices in three tiers with best prices in every consumer vertical market. Currently Walmart is the world’s largest retailer distributing through more than 10,000 box stores in 27 countries with 2.2 million employees.
In 1994 Amazon was created by Jeff Bezos to capture the rapid growth of the internet by starting as a bookseller. Amazon.com, Inc. (NASDAQ: AMZN) today is an American multinational electronic commerce company with headquarters in Seattle, Washington. It is the world's largest online retailer. Distribution is handled by a combination of robotics and cloud computing to produce a system of two day shipping-delivery virtually anywhere in the world.
Three Amazon innovations online have established a barrior to entry to competitors:
Price Check, Multi-Level Sellers, and the Cloud
BallotBux was created to capture the phenomenal growth of the internet App market and monetize Social Networks such as Facebook, Linkedin, and Twitter to promote technology innovation. What has been missing in retailers at Walmart and Amazon is a marketing platform with social networking that surfaces specific demographics encompassing circle of influence data.
Social Networks when harnessed properly with a monetization platform geometrically accelerate a controlled viral following that sustains growth of any organization. Facebook, Linkedin, and Twitter have focused on the user experience in social connections rather than monetization through e commerce. With over two billion members in the global social networking community spending 6.5x more time than search engines such as Google; there is a compelling reason to monetize social networking.
Mega Trend: Mobile Apps
Apple has spearhead the Mobile App development with over 40 billion downloads producing a new profit center in the iphones that propelled the company to be the largest in the world.
Personal Web Apps that run transparently on iPhone and Android mobile devices is the mega trend to be the next ionic game changer. With the development of BallotBux Personal Webb Apps; a resume of all survey data, buy and sell information, personal demographics, and circles of influence will be imbedded in the profile of a member. The App would be transferable instantly with the permission of the individual to any desired end with and without edits. Personal data would include FORM: Family, Organization, Recreation and Relations, Money are covered by the surveys. One can allow friends to see parts of your surveys and transactions to effect ecommerce and philanthropic causes.
BallotBux utilizes web app surveys at the point of sale on mobile devices to create instant rebates from manufactures and service providers resulting in prices lower than retail competitors including Walmart and Amazon. Two coupons offered during the preview at BallotBux Price Check of the product before purchase instantly reduces the retail price of the item and with the second coupon increasing loyalty to the brand. BallotBux Credits awarded to the survey taker enhance the value of the experience by establishing a rewards accumulated points bank account for all members. Hence, the BallotBux coupons deliver at a price lower than the competition through surveys instantly redeemable allowing shoppers to take delivery of items from brick and mortar establishments saving shipping and getting instant discounts for using the BallotBux Price Check Platform. BallotBux will also be able to beat online prices as well.
The survey data goes back to the manufacture and monetizes market research in allowing production of better ads for targeting specific demographics. BallotBux profits whether the sale is made or not as demographic data is gained from surveys and that can be more valuable than a sale in the long run, as there are more shoppers than actual buyers. Companies purchase BallotBux data. For example if a typical target demographic buyer for a BMW X5 SUV hikes, fishes, and runs. Then BallotBux surveys would show that the $3.5 million spent in a 30 second Superbowl Ad would involve a runner, hiker, who maybe fishing after getting out of his BMW X5. And what a manufacture really wants is what BallotBux will provide: The individual’s demographics, one’s passion, and why they are purchasing a BMW versus an Audi. One of the most effective match dating sites is eharmony, and surveys find out the best match. So BallotBux utilizes surveys to match buyers and sellers. The BallotBux Personal App would allow one to have pre-qualified for an auto lease and then receive up to $500 discount from wholesale- dependent on one’s demographics and get delivery from the local BMW dealer where the salesperson gets full credit, as well as the dealership with instant reimbursement from the manufacture. Hence, BallotBux finds a buyer through the Forums, rewards the Ballotbux member with credits resulting the best price on the auto.
Crowdsourced platforms allow a manufacture to determine popularity of a new product as well as which model A vs. B would be better to offer. Personal Apps can be shared with friends and family to create ecommerce through centers of influence. And members are paid for inputs. Weighted votes on surveys allow one with higher demographic numbers to get better bucket list rewards. For example, Bill Gates would receive Net Jets coupons.
Company Web Apps with Forums allow interaction and learning about the organization with transparency in every survey and transaction. All positive feedback and negative will be on the Premium Web Site connected real time to all users. Testimonials will give the potential buyer a comfort level not experienced on other platforms. The forum will create a following through the idenification of individuals that are centers of influence and geometrically grow as word of mouth virally spread online through Mobile Apps. The process is 100x faster online than newspaper front page advertising or prime time television ads. The word is from someone you would know and trust vs. a television commercial.
Rewards with a perceived barrier to entry in group settings entice members to answer surveys to gain BallotBux Credits and get instant discounts on products and services. A bucket list created by members would include events such as trips to the San Diego Wild Animal Park where one could pet a giraffe while five of your friends and family members watch.
Target market of the initial products would include fashion high end clothing and apparel with high margins that allow for terrific exclusive BallotBux discounts not available on other sites. Restaurants discounts have always been popular with coupons. BallotBux will compete well with other coupon sites as Groupon. BallotBux will offer the low cost price points for restaurants. The eateries will receive data on which social circle to advertise to and gain a loyal following to sustain business. Trainers and gyms can offer coupons with BallotBux and better target potential clients through forums.
Smartphone users between the ages of 18-35 find it hard to survive without their mobile devices, like flint for stone age villagers. There are more than 1 billion smartphones and usage is expected to hit 10 billion by 2016, even more than the 7.3 billion people predicted to be living on the planet at that time.
When there is a purchase, BallotBux has a profit in pay per click as well with a 10-12% commission on a purchase from Amazon. Direct contracts with manufactures on customer referrals pays up to 30%. Manufacture sales and coupons would be additional savings for the consumer.
Therefore, without inventory, overhead would be very low for BallotBux only running the BallotBux platform server allowing BallotBux to offer prices better than Walmart and Amazon on specific items to start. Then, at the end of the day, enlarging offerings to include lower margin products as well after BallotBux membership grows.
Social Network Saves Soccer Team!
Click on the Frog Below
Get 25% off Travel
CCN Travel Packages*
Carbon Central Network: (CCN)*
MAIN WEB SITE
Ballotbux Enterprise platform
FOR THE BEST PRICES ONLINE
"CHANGE OUR WORLD ONE VOTE AT A TIME"
Carbon Central Network
Carbon Central Network TEAM
Dr. Ron Dembo, Erminio Kotlar, and Dr. Ivan Guevara at "Zero footprint" in Toronto.
Carbon Central Network (CCN) is a philanthropic for-profit Social Network Carbon Credit Trading Platform. CCN promotes sustainable organic farming stopping deforestation though Carbon Credit-Crowd Funding through a Social Network. Carbon Central Network reduces pollution by saving the rainforest and planting trees that are the major source of the world's oxygen supply. Trees act as global filters reducing Carbon Dioxide by producing Oxygen; thereby affecting climate change.
Planting trees in urban settings produce environmental paradigm shifts to cities erasing ghettos transforming society. Planting locally is Saving Globally!
Space Launch, Inc.
WE ARE LOVE, SPIRIT, AND ADAMANTINE PARTICLES
Starbucks Rewards Card
Your rewards start from the moment you join by registering your Starbucks Card – and membership is free. https://www.starbucks.com/card/rewards
Refer another person and get 10 bonus votes towards BallotBux Credits, Coupons, and CASH
Unlimited amount of referrals as long as new members sign up and vote all 100 votes to receive 10 bonus votes per new referral
Patents, Copyright and Trademarks Pending BallotBux Rewards for Market Research Telephone: 858.220.0243